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Complusive Shopping ( Consumerism)

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Annotated Bibliography (Compulsive Shopping)
Mikołajczak-Degrauwe, Kalina, and Malaika Brengman. “The influence of advertising on compulsive buying—the role of persuasion knowledge.” Journal of behavioral addictions 3.1 (2013): 65-73.
The journal article on “The influence of advertising on compulsive buying – The role of persuasion knowledge” seeks to analyze how advertising can influence compulsive shopping. To study the effect and the relationship between the two variables the researchers used an online survey. The study participants consisted of 582 Belgian consumers. The study results evidenced that “that positive attitudes towards advertising can lead to compulsive behavior.” Notably, the article is credible and is relevant for research purpose since it is NCBI approved. Moreover, the information is up to date.
Bighiu, Georgiana, Adriana Manolică, and Cristina Teodora Roman. “Compulsive buying behavior on the internet.” Procedia Economics and Finance 20 (2015): 72-79.
In this article, the researchers sought to establish whether compulsive buying behavior exists among the online purchasers, in particular, the Romanian Students. The study made use questionnaires which were distributed to 100 students. The investigation revealed that compulsive buyers are majoritarian women. The article is credible for research purposes since well-known authors and a reputable institution, Elsevier has approved it. Furthermore, it has necessary buying-related information and is up to date.

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Pandey, S. K. “The effect of deals and moods on compulsive buying: A study on young Indian consumers.” Global Business Review 17.2 (2016): 438-449.
The study seeks to establish the effects of moods and deals on compulsive buying behavior. The study made use of questionnaires which were distributed to a total of 172 respondents. As revealed by the survey, moods did not affect compulsive buying. However, deals had a significant effect on compulsive buying. In other words, while spirits had no significant impact on compulsive shopping, more settlements translated to more compulsive buying. Apart from having relevant habitual buying-related information, the article is credible and appropriate for research purposes since it has made use of a wide range of relevant previous researches. Moreover, it has provided a detailed analysis of the issue.

Qadri, Usman Ahmad, Syed Salman Hassan, and Zaman Arshad. “Consumers Social Influences Towards Compulsive Buying Behavior: A Structural Approach.” Science International 28.3 (2016).
The study aimed at investigating the effects of social factors on compulsive buying behaviors. For data collection, questionnaires were created and distributed to 500 respondents. Also, the researchers made use of Structural Equation Modelling approach. The study results revealed that Social risk towards fashion, Social shopping motivation, Susceptibility to informative influence, Susceptibility to normative influence and Social comparison orientation had a significant impact on compulsive buying behavior. The article is relevant for research since it has made use of several relevant previous compulsory buying-related studies. Moreover, the researchers have created a detailed analysis of data.

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